Posting to Social Media: A Dangerous Game

When posting to any social media channel, the number one thing to remember is to think before you post! Whether you have 100 or 100,000 followers, it only takes one single person to take your post and run with it. All too often individuals or companies post without considering all the risks, and by the...

User Demographics: Who’s Using What on Social Media

At Mochee, one of the biggest social media questions we get is, "What do my fans look like?" Clients are always curious about demographics. What cities do my fans live in? What are their ages? What languages do they speak? What are their interests? As social media experts, this is one of the biggest tools...

The 5 Social Media Terms Mochee Needs You to Understand

Facebook- What should be the main source of communication between you and your audience. An extremely effective way to present and spread information to the people you want to reach. Still a very popular platform despite what your 13-year-old daughter thinks. If you have a business, you need a Facebook. Hashtag- a word or phrase preceded...

Mochee Adds Snapchat and Periscope Accounts for Clients

We know Facebook. We can write a 140 character tweet instinctively. Instagram filters, we’ll choose the best one without scrolling. But what happens when Mochee tries out new platforms for our clients? That’s just what we’ve done in the past weeks, adding Snapchat and Periscope accounts to a number of our clients’ portfolios. While most...

Books & Books Instagram Reaches a Big Milestone

We are excited to announce that Books & Books' Instagram account has reached 10,000 followers! Mochee has been working with this iconic, local independent bookstore since April 2014 in which time we have grown the Instagram page by 7,427 followers, that's a whopping 280% increase. Staples of our daily content include store snapshots from their...

Client Spotlight: Chapman Partnership #CPBack2School

Chapman Partnership, a private sector partner of the Miami-Dade County Homeless Trust, operates two Homeless Assistance Centers in Miami and Homestead. Serving approximately 5,000 men, women, and children each year, Chapman is dedicated to providing long-term solutions to those who have lost their homes by empowering them to build a better future on the path...

Mochee Documents #ONESirCrawl

Mochee recently coordinated the ONE Sotheby’s International Realty Food & Wine Tour to give brokers the opportunity to explore four luxurious homes on the market. After conceptualizing the event to coincide with the South Beach Wine and Food Festival, Mochee spread the word about the crawl by promoting it on Facebook and Twitter. Mochees Alex...

Mochee Attends TAG Heuer Event

As the official social media agency for TAG Heuer Latin America and the Caribbean, Mochee was invited to take part in a recent event put on by TAG Heuer at The Raleigh Hotel on Miami Beach. While there, Mochees Amy and Alex gave a presentation illustrating TAG Heuer social media activity and pitching new ideas...