What is IGTV?

To all our savvy Instagram users, the social media platform has released the newest and greatest, IGTV. IGTV is both a standalone and within Instagram app. By now, most users might have noticed the new button on the top of their screens. IGTV is a new app that allows Insta-users to watch videos, up to...

Instagram Adds New Features

Instagram is continuing to up the game with the announcement of some exciting new features. First, Instagram is now letting all users “regram” public posts in Stories. The new feature has been tested for a couple of months and is rolling out to users now. Before, users would have to go through the hassle of...

Facebook’s Latest Updates

This week in social media news, the social media giant, Facebook, has turned to their own platform by posting a job listing in hopes of hiring a new manager to build an "end-to-end SoC/ASIC, firmware, and driver development organization." Bloomberg indicates that it appears the company is interested in building its own semiconductors in order to curtail...

Social Media Roundup of Your Favorite Apps

This week in social media news, many of our favorite social media apps have made substantial updates and renovations to their platforms. Read below for the highlights! Bumble: Amid the Cambridge Analytica scandal, and Facebook revoking access to some of its APIs, Bumble, the popular dating app that has changed the stereotypical roles of men and women,...

Highlights of Mark Zuckerberg’s Testimony with Congress

On Tuesday, April 10th, 2018, Facebook’s CEO, Mark Zuckerberg, began the first of his two hearings in Washington among 44 members of Congress, driven by the exposure of Cambridge Analytica, a political consulting firm linked to the Trump campaign, which reaped the data of about 87 million Facebook users to psychologically profile voters during the...

Instagram API Updates

[vc_row][vc_column][vc_column_text]As of April 4th, 2018, Facebook and Instagram have made key changes to their APIs (short for application program interfaces) in order to protect your data and privacy. What is an API you may ask? An API is fundamentally a way for apps to connect and interact with Instagram.  From shopping apps to analytics apps,...

October Social Media Roundup

Every day there is a new social media update, report or trend and of course, we keep up with them all! From the new Ads Manager to Instagram Story polls we have rounded up the social media news our office has been talking about the last few weeks. For those of us running Instagram ads, the...

Mochee Adds Holston House

New client alert! It’s an exciting time for Mochee as we are happy to announce we will be running social media for the much anticipated Holston House in Nashville! Mochee will assist in introducing this hotel to the world and creating a social media presence that is as authentically Nashville as the building itself through...

Does Snapchat Have Staying Power?

As the age old saying goes; what comes up must come down. Social Media platforms are no exception; from the fall of MySpace to the rise of Instagram social networks don’t last forever. This year has been a tough one for Snapchat, downloads have stalled, and their stock price almost matches its IPO. Facebook essentially...