Last week, the well-known Luxury Swiss watch company TAG Heuer announced the new face of its brand: Superstar Latin singer of the moment, J Balvin. We were part of the unveiling and a key player in the social media strategy behind the event with teasing posts leading up to it and exclusive live coverage of the...
This past weekend the Mochee’s covered the Miami Marathon and half Marathon and Health & Fitness Expo. Produced by Life Time Fitness, The Miami Marathon has been one of the fastest-growing yearly marathons, attracting world-class distance runners since its start in 2003 and this year was the event’s 15th anniversary. [caption id="attachment_3003" align="aligncenter" width="2400"] Photography by: Miami Marathon...
The Mochees wait all year long for the Miami Book Fair. Taking place every November, we need all hands on deck (plus a few extras) to cover all of the amazing, exciting literary events the Fair hosts each and every year, for the past 33 years. Though the Fair runs for an entire week, we,...
Known for it’s flavors, sights, and sounds, New Orleans is one of the most social media-friendly cities out there! Pair this with a personal fascination in the Mochee office and you can understand why we were so excited to work with the newest addition to the Hyatt Centric lineup, Hyatt Centric French Quarter. Mochee was brought...
This week Mochee hosted a special Lunch & Learn event at Café Books & Books Arsht Center. We’re often asked to do social media trainings and this time we wanted to evolve the concept. As the social media agency for many large Miami institutions like Books & Books, Miami Book Fair, Chapman Partnership, etc. we...
Mochee was honored to launch a full social media campaign in September for the U.S. State Department’s Passport Awareness Month efforts. The campaign, dubbed #PicturePerfectPassport, aimed to educate followers on what exactly makes an ideal passport photo. Can you wear a military uniform in your photo? Can your baby be sitting in a stroller? Mochee...
Traditionally, writers are told that every story needs a distinct setting, plot, storyline, developed characters, and so much more. Miami Book Fair and WRLN are bending those rules. They're presenting you with a seemingly simple challenge: write a story about South Florida. Sounds easy enough, right? You work here, you live here, you know everything...
Instagram has rolled out a succession of updates recently and they just keep appearing. For its more than half a billion (nope not a typo) users some of these have thrown them into a serious loop. Here are the top things you need to know about the apps new features: Algorithm Driven Feed: Posts no...
Facebook giveaways can be great tools to encourage post engagement and generate buzz about a specific topic or client. The opportunity to win attracts entrants, driving traffic to the Facebook page where they are exposed to the company’s key messaging. Recently Mochee hosted a giveaway for Tower Theater Miami, offering entrants the chance to win two...
Have you ever found yourself swiping left on Snapchat trying to find more and more filters? It is unfortunately true, one cannot get enough of those crazy addictive filters. One can never get the perfect selfie. Snapchat however makes things easier, adding cute dog ears, pretty flower crowns, wobbly eyes, and even the mysterious filter...